Even Headlights Are Becoming Software? | with Alexandre Corjon of Plastic Omnium
At CES2024, the Alexandre Corjon, EVP of Innovation and Software from Plastic Omnium sat down with John Heinlein, Ph.D., Chief Marketing Officer of Sonatus to discuss diverse topics ranging from vehicle software, dynamic vehicle lighting, the future of hydrogen vehicles, usage-based vehicles, and much much more, including the joint CES demonstration between the two companies.
Chapters:
00:00 Overview
00:29 Meet Alexandre Corjon
02:04 Introduction to Plastic Omnium
03:08 Dogs and cats!
04:17 Industry trends for EV and Software
06:56 Consolidation of software in vehicles
07:55 Central compute
08:47 Automotive Ethernet and TSN
10:07 Vehicle cybersecurity
11:52 Plastic Omnium - Sonatus CES Demo
14:55 System thinking with sensors
16:32 Evolving regulations for lighting
17:24 Other focus areas of Plastic Omnium
20:44 Changing mobility
22:46 Conclusion
Chapters:
00:00 Overview
00:29 Meet Alexandre Corjon
02:04 Introduction to Plastic Omnium
03:08 Dogs and cats!
04:17 Industry trends for EV and Software
06:56 Consolidation of software in vehicles
07:55 Central compute
08:47 Automotive Ethernet and TSN
10:07 Vehicle cybersecurity
11:52 Plastic Omnium - Sonatus CES Demo
14:55 System thinking with sensors
16:32 Evolving regulations for lighting
17:24 Other focus areas of Plastic Omnium
20:44 Changing mobility
22:46 Conclusion
Creators and Guests
Host
John Heinlein, Ph.D.
An experienced technology and marketing leader, John brings his background from startups and established companies to Sonatus. He worked for 14 years at Arm, most recently leading Automotive Partnerships for North America where he engaged OEMs, Tier-1s, and others to deploy Arm-based solutions into automotive applications, including autonomous vehicles. His team was integral to launching the SOAFEE industry initiative for software-defined vehicles of which Sonatus is a member. Earlier he served as VP and Chief of Staff to the CEO and led a group responsible for competitive strategy. For three years, he was VP of Corporate Marketing where he led centralized outbound marketing, spanning marketing campaigns, press, events, web, digital marketing, ecosystem programs, and working closely with investor relations. Prior to Arm, John had an 11-year tenure at microprocessor startup Transmeta where he held several senior roles spanning business development, marketing, and customer success, among others. John earned his B.S. in Computer Engineering from Carnegie-Mellon University and an M.S. and Ph.D., both in Electrical Engineering, from Stanford University.
